Global Advertisers launches Live Chat & Skype for advertisers

Posted on June 25, 2013 by The Optimum Pick in Billboard Advertising

In this fast paced life when advertisers get everything ready for their marketing campaign, they feel blessed. In the present scenario where meeting project deadlines, launching of new product or services on time, certainly adds value to brand’s image. Therefore, to make an advertisers life easy, it becomes very important to save their time and energy. Hence, India’s premier outdoor agency Global Advertisers has revolutionized the old approach of meetings, discussions and interactions by setting up an online business model. Now, advertisers can save their time and get the best deals for outdoor campaign by just clicking onto Global’s official website. The LIVE CHAT & SKYPE account of Global Advertisers will immediately connect the user with Global’s representative.

Sanjeev Gupta, MD, Global Advertisers, says “to save time, energy and improve the quality of customer relationship, we have started LIVE CHAT services. We believe that in an era of digital communication, the presence of a company on various digital platforms help the business to grow in manifolds. This initiative will further enhance our reach, reduce the time-gap and expedite the execution of outdoor campaign.”

To avail these services, advertisers will have to submit their details online including name, mobile number and their requirement. This information will be directed to Global’s representative immediately who will take over the chat.

Pt. Jasraj has been awarded with 5th Glory Awards 2013

Posted on January 21, 2013 by The Optimum Pick in Billboard Advertising

Pt. Jasraj, Anup Jalota, Sanjeev Gupta and others

Mumbai, Jan 20, 2013 (Washington Bangla Radio) Legendary bhajan singer Anup Jalota conceptualized Glory Awards four years back to recognize the talent of Indian classical singers and artists.

Today, Glory Awards has reached its peak by awarding “5th Glory Awards” to Indian classical vocalist Padma Vibhushan Pandit Jasraj from the hands of Mr. Sanjeev Gupta, Managing Director, Global Advertisers on 19th January 2013 at Nehru Center in Worli.

On the occasion, Sanjeev Gupta, M. D. of Global Advertisers said “we are honoured to be associated with Anup ji. On-behalf of Global team, I would like to congratulate Pandit Jasraj ji and I truly value his contribution in making Indian classical vocalists popular internationally.”

Pt. Jasraj has been awarded at 5th Glory Awards 2013

Posted by: admin Posted date: January 20, 2013 In: Asia, Entertainment | comment : 0

CAPTION: Sanjeev Gupta, Pt.Jasraj and Anup Jalota.

Mumbai: Legendary bhajan singer Anup Jalota conceptualized Glory Awards four years back to recognize the talent of Indian classical singers and artists. Today, Glory Awards has reached its peak by awarding “5th Glory Awards” to Indian classical vocalist Padma vibhushan -Pandit Jasraj from the hands of Mr. Sanjeev Gupta, Managing Director, Global Advertisers on 19th January 2013 at Nehru Center, Worli,Mumbai.

Building the perfect property

Posted on May 30, 2012 by The Optimum Pick in Billboard Advertising

Point of View – Building the perfect property

Spot on!

I thoroughly enjoyed reading Rajasrshi Bhattacharjee’s article ‘Building the perfect property’ in the latest issue of Business Standard. In the article, Ramanujam Sridhar of brand-comm rightly recognises that ‘The property you are trying to create needs to be close to your core proposition’.

Several brand campaigns fall flat because they fail to keep this simple insight in mind. I know this is true from my 16 years in outdoor media solutions business.

I hope to see a similar article on the art and skill on using outdoor media to build a brand in my favourite media publication.

Thank you for doing such a great job.

Sanjeev Gupta

MD, Global Advertisers

To manage time, manage people

Posted on May 5, 2012 by The Optimum Pick in Billboard Advertising

Effective leaders understand that delegating work is half of time management

Time management is rarely aproblem for leaders who understand people management. Why put quality and efficiency at risk by trying to manage too many things at the same time? Why indeed when you can get team members to do it for you?By Sanjeev Gupta

In other words, if you are good with people, you will know how to create, work in and lead a team that takes on your workload and leaves you to strategize, lead and innovate. For a leader, this means identifying, nurturing and monitoring people who can share some of the work that one does in the course of a normal workday.

Of course, one has to understand that a leader still has to be grounded, informed and vigilant for every shift in the emotional climate of his workplace to stay on top of the situation. This is because the energy of a team cannot rise above the enthusiasm of its leader.

Sanjeev Gupta is the MD of Global Advertisers, a 360 degree OOH media solutions company, known for its innovative offerings, media-mix plans and value-for-money approach